Credits and plans explained

5 min read

A credit is one character of text. When you generate audio, every character in your text costs one credit. Free accounts get 10,000 welcome credits. Paid plans start at 50,000 credits per month. You can also connect your own ElevenLabs key for extra credits.

What a credit is

One credit equals one character of text converted to audio. Here are typical post sizes:

  • A short 500-word blog post: around 3,000 credits
  • A standard 1,500-word article: around 9,000 credits
  • A long-form 3,000-word guide: around 18,000 credits

Spaces and punctuation count as characters. Playback is free and unlimited - credits are only used when you generate new audio.

How many credits you get

Free plan

You get 10,000 welcome credits the first time you connect a site. Welcome credits are a one-time bonus. They never expire.

Free plans do not get monthly credits. When your welcome credits are used up, you need to upgrade, buy a top-up, or connect your own ElevenLabs key.

Paid plans get a fresh credit allowance every month. The amount depends on your tier:

Plan Credits per month
Pro Starter 50,000
Pro 100k 100,000
Pro 250k 250,000
Pro 500k 500,000
Pro 1M 1,000,000
Agency Starter 250,000
Agency 500k 500,000
Agency 1M 1,000,000

Monthly credits reset on your billing date. Unused credits do not roll over.

Top-up credits

Top-ups are one-off credit packs that you can buy on top of any plan. They never expire and they never reset. TTSWP uses your monthly credits first, then falls back to your top-up balance.

Two ways to get more credits

If you run out of credits and still want to generate audio, you have two options.

Upgrade or top up

Buy a bigger plan, or add a one-time top-up pack. See Plans and pricing and Top-ups.

Connect your own ElevenLabs key

If you already pay ElevenLabs directly, connect your ElevenLabs API key to your TTSWP account. When your TTSWP credits run out, generation continues using your ElevenLabs account. You pay nothing extra to TTSWP.

Free ElevenLabs accounts get 10,000 characters every month. Paid ElevenLabs accounts get more. See Connect your own ElevenLabs key.

Where to check your balance

Overview page

The Quick Stats card shows your current balance in the first tile:

[ 4,238 ]
Credits remaining

It updates right after each generation.

Posts list

The TTS column does not show credit numbers, but attempts to generate when you have zero credits give a clear "out of credits" message.

Account page

Go to Text to Speech → My Plan & Credits for the detailed view: monthly balance, top-up balance, next reset date, and your plan tier.

What happens when credits run out

Without your own ElevenLabs key connected:

  • Free plan: the plugin tells you to upgrade or top up
  • Paid plan, mid-month: same, plus you can wait until your next reset

With your ElevenLabs key connected:

  • Generation continues using your ElevenLabs account
  • No extra cost to TTSWP
  • Your ElevenLabs dashboard shows the usage

Plan upgrades and downgrades

  • Upgrading to a higher plan: takes effect immediately. Unused credits stay.
  • Downgrading to a lower plan: takes effect on your next billing date.
  • Canceling: keeps your plan active until the end of the current billing period, then downgrades to Free.